Showing posts with label kids. Show all posts
Showing posts with label kids. Show all posts

Monday, March 28, 2011

Dear Abercrombie & Fitch:

Dear Abercrombie & Fitch,

I just have to commend you on the marketing genius that designed push up padded swimsuit tops for 7 year old girls. I'm sure you've sold a lot of them. Oh, not to actual children, but every daytime talk show or news program has purchased one so that they can comment on the "evils of the media." At $24.50 for the top and another $19.50 for the bottoms you've probably not made a lot, but the FREE ADVERTISING you've generated is worth far more than any profits.


Let me just remind you that no mother in her right mind is going to purchase this swimsuit for her daughter, and no, I'm not counting the few you will sell to the crazy Toddlers & Tiaras crowd that will show up on TLC blinged out. Genius, really.

So congrats on a great marketing ploy.

Love,
Robin